Online marketing services for ClearCorrect providers

We've recently partnered with S3SB, a prestigious Los Angeles web design and marketing agency, to provide online marketing and practice-building services customized for ClearCorrect providers.

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S3SB offers a full suite of services, including:

  • 20% off a full website design for ClearCorrect providers
  • Updates to existing pages
  • Search engine optimization
  • Paid search ads
  • Reputation management
  • Lead tracking
  • Monthly metrics

You can call (855) 674-S3SB or click below to receive a free marketing evaluation.

Request a free marketing evaluation

P.S. You know what goes great with a redesigned website? Our Practice Success workshops! You can learn more marketing tools and tips for building your practice from orthodontic specialist, Dr. Duane Grummons. Check out our upcoming sessions in New York, Las Vegas, and Orlando or check out our Practice Enhancement e-course, coming soon!

ClearCorrect e-courses

                       
                       

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Getting Started: 
Clear Aligner Basics

New to clear aligners? Start here. This course will provide you with the skills and confidence you'll need to begin treating patients with ClearCorrect.

Topics include:

  • Clear Aligner/Orthodontics basics
  • How to select & submit cases for treatment
  • How to manage a case
    • Engagers – best practices
    • IPR – best practices
    • Checkups & revisions
  • How to finish a case
    • Identifying problem issues prior to the last aligner
    • Retainers & retention

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Practice Enhancement 
With Clear Aligners

Learn how you can take your practice to the next level with a ton of useful marketing and managing insights accrued over decades of first-hand experience.

Topics include:

  • How to use clear aligners to enhance your practice success
  • How to set up your team for success
  • External and internal marketing
  • How to establish the clear aligner experience in your practice

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Beyond Aligner Basics: 
For the Experienced Provider

If you've got a good amount of experience with clear aligners, but you're looking to do more complex cases, we highly recommend this course.

Topics include:

  • Mastering troubleshooting techniques
  • How and when to use auxiliaries for clear aligners

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Questions? Call your sales rep at 
(888) 331-3323.

About the presenter

Dr. Ken Fischer has been practicing as an orthodontic specialist in Southern California since 1975. He is a former president of the California Association of Orthodontists and a former council chair for the AAO. Dr. Fischer embraced clear aligner treatment in 2000 and has treated a broad spectrum of malocclusions in over 1200 patients. He served on the Invisalign Clinical Advisory Board for 13 years, but now serves ClearCorrect as its Clinical Advisor. He is the author of a number of published articles, a mentor, domestic and international lecturer, and consultant for clear aligner orthodontic corrections.

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ClearCorrect is designated as an Approved PACE Program Provider by the Academy of General Dentistry. The formal continuing dental education programs of this program provider are accepted by AGD for Fellowship, Mastership and membership maintenance credit. Approval does not imply acceptance by a state or provincial board of dentistry or AGD endorsement. The current term of approval extends from 4/1/2015 to 3/31/2019. Provider ID 304173.

 

Flex & Unlimited now available

As previously announced, we are releasing our new Flex & Unlimited pricing options today to all US providers (with the exception of certain dental groups).

Here's what to expect.

When you submit a case, you won't be asked to choose a "case type." Instead, there's a new option to recommend or limit the number of steps:

Duration: Recommend or Limited to 12 steps

  • If you leave this on Recommend, we'll show you how many steps we need to try to reach your prescribed goals on the treatment setup. (This is kind of like the old "Recommend a case type" option.)
  • If you choose Limit, you can restrict the duration of the treatment. (This is kind of like the old "Limited 6" and "Limited 12" options, except you can choose any number you want.) This is just an upper limit—we won't be moving teeth slower or faster to hit a particular number. If it takes fewer steps than your limit to reach your prescribed goals, we'll use fewer. If it takes more, you might not reach all of your prescribed goals.

Submitting a case is still free.

When you get your treatment setup, you'll see how many steps are planned. If everything looks good, click Approve. That's when you'll be presented with a choice between Flex or Unlimited pricing options:

Approving treatment setup

Any case can be treated as Flex or Unlimited, regardless of duration. You'll see the exact duration and cost of both options. If you're not sure which one to choose, here are some points to consider:

  • If you want the safest, most predictable option, you can't go wrong with Unlimited. Your costs will be covered for the next five years, no matter what happens. Remember, this now includes up to two sets of retainers every six months.
  • If you want the most affordable upfront cost, that's going to be Flex for all but the longest dual-arch cases. Flex is also a good option if you and your patient are prepared to deal with any additional costs that may come up during treatment.
  • If you want to optimize your overall cost over the entire treatment period, it's a little less clear-cut. With Flex, additional aligners (such as revisions, replacements, and retainers) are priced at the same rate as aligners for new cases. You'll also need a new treatment setup for any revisions. This can vary a lot from doctor to doctor and from patient to patient. Some people don't need anything but what's shown in the initial setup; others start over almost from scratch multiple times. Once these additional costs are factored in, Unlimited can end up being the more affordable option over time for many cases.

There are no strict guidelines, but here are some rules of thumb for the types of treatment that might be best suited for each treatment option:

Flex

  • Minor anterior movements
  • Minor crowding or spacing
  • Relapses from previous orthodontic treatment
  • Minor movements in a single arch
  • Combination treatment (transitioning between traditional orthodontics and clear aligners)

Unlimited

  • Moderate to severe crowding or spacing
  • Midline misalignment
  • Overjet and overbite
  • Open bites
  • Class II and Class III bite relationships
  • Non-compliant patients
  • Patients with potential interruptions, such as military service, pregnancy, weddings, and frequent travel
  • Patients desiring retention with clear aligners after treatment

If you still have questions, we've got answers:

Announcing new Flex & Unlimited pricing

We just introduced some awesome new options at the AAO Annual Session, and we can't wait to tell you about them: starting June 1, you'll be able to choose between Flex (simple, per-aligner pricing) or the new and improved Unlimited (one flat fee for five full years of aligners—and retainers).

With Flex, you get exactly what you need—no more, no less. We’re making it super easy and ridiculously affordable (up to 70% less than the other guys). Single-arch treatment just got a whole lot cheaper. Whether you need just a couple of aligners or dozens of steps, you can customize your treatment to meet your patients' needs without squeezing into pre-set pricing tiers.

If you're the type who prefers to "set it and forget it," you're going to love the changes we've made to Unlimited treatment. For one flat rate, you'll get five full years worry-free—including retention. Unlimited covers all aligners, revisions, and replacements for five years. Your case won't close before the five years are up, even if you order retainers or treatment goes slower than expected. Best of all, the new Unlimited treatment also includes multiple sets of retainers—up to two pairs every six months—at no extra cost during the five-year period.

You can choose to treat any case as Flex or Unlimited, regardless of length, when you approve the treatment setup. It's entirely your choice whether you want to prioritize lower upfront costs with Flex, or cover your bases for future revisions and retainers with Unlimited.

These new options are currently in testing with select providers—we'll be making them available to all U.S. providers on June 1, 2017, and the rest of the world later this year.

You can find more details and FAQs at support.clearcorrect.com.

We're also offering two free live webinars and Q&A sessions discussing the details of Flex & Unlimited on May 10 and May 15. If that interests you, you can register here.

If you still have questions, email us at support@clearcorrect.com or give us a call at (888) 331-3323.

Coming soon: treatment setups in your browser

We’re rolling out a change next week—instead of downloading a treatment setup and viewing it in Adobe Reader, you’ll be able to view setups directly in your web browser, without any plugins or additional software. Changes you might notice include:

  • Support for mobile devices—approve your setups any time, anywhere.
  • A link to a shareable version, which hides the patient's first name and evaluation button.
  • Crisper, more responsive 3D graphics.
  • No more crashes caused by Adobe Reader updates.

You won’t need to do anything different—you’ll still click the same icon to view setups on the case pages, and approve or decline them like you do today. The setup should work in the current version of Internet Explorer, Chrome, Safari, and Firefox. If you're not sure whether your browser is up to date, you can verify that here.

USPTO determines Align’s claims probably invalid

We got some great news from the USPTO!

But first, let me explain. No, there is too much. Let me sum up:

Last year, ClearCorrect petitioned for ex parte reexaminations , asking the United States Patent and Trademark Office (USPTO) to review several of Align’s patents.* These ex parte reexaminations are currently underway. So far, the USPTO has indicated agreement with ClearCorrect's position that all 75 claims of the patents in question are invalid.

Meanwhile, our legal team has also petitioned for an inter partes review of Align Technology’s patent #6,699,037 (’037) with the USPTO Patent Trial & Appeal Board. (Align has not accused ClearCorrect of infringing this patent, but it contains claims similar to those in other patents that Align has asserted against us.)

An inter partes review occurs between two parties, with the USPTO judges acting as examiners. This approach allowed ClearCorrect’s legal team to directly present key examples of “prior art” that predate Align’s in an effort to question ‘037’s patentability.

Phew! Here’s the “great news” part:

On May 23rd, 2016, the Patent Trial & Appeal Board accepted ClearCorrect’s petition and decided to institute a trial to reexamine key claims of the ’037 patent. The board determined that there is a “reasonable likelihood that ClearCorrect would prevail in showing that claims 1, 2, 9, and 10 of the ’037 patent are unpatentable.” (Over 70% of challenges accepted by the board result in cancellation of patent claims.)

Scott A. McKeown (a partner with the Washington, DC law firm Oblon, McClelland, Maier & Neustadt), who is leading our effort at the patent office, explains:

“We now have the board's feedback on our key ground of invalidity, which is presented in the inter partes review. We now know there is strong likelihood for a positive outcome for our pending reexamination proceedings. This is exactly what we hoped to accomplish when we filed the ’037 review.”

Cool! So what’s going on now?

We are still awaiting final decisions in the ex parte reexaminations. Ex parte reexaminations tend to take one to two years to resolve. Inter parte reviews can be faster—we expect a final decision in this case within a year. Align’s one remaining lawsuit against us is still stayed as the ITC deliberates whether they want to try their appeal again with the Supreme Court.

The board’s decision to review this patent is the latest in a series of legal victories for ClearCorrect. It is also indicative of reasoning that should also apply to the remaining lawsuit with Align. There is little reason to think that Align’s claims will fare better outside of the USPTO, since the same or similar patents will be cited. Align’s chances for success are rapidly diminishing as their claims are repudiated at every turn.

High-five, Legal. You rock.

*U.S. patents 5,975,893; 6,217,325; 6,398,548; 6,626,666; 6,722,880; 7,125,248; 7,578,674; and 8,070,487.

Now offering Reliance Orthodontics engager merchandise

We’re happy to announce a new addition to our online store! Reliance Orthodontics engager merchandise: Flow Tain flowable paste, L.C.R. composite paste, Assure Universal Bonding Resin and Assure PLUS All Surface Bonding Resin.

These items are recommended for use when placing engagers. You can pre-order these new items and save 10%. Enter promo code: RELIANCE when ordering. The pre-order 10% off discount is for the new Reliance Orthodontics merchandise only and is only available until May 26th.

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Here is the selection of new engager merchandise you can choose from:

Flow Tain

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Flow Tain is a flowable light cure composite used when filling engager voids. This material is very smooth when cured which will reduce wear and enhance patient comfort.  When cured, it has a low modulus of elasticity and is not as brittle as conventional composites. Even though Flow Tain is a flowable material, its time-dependent shear thinning properties prevent it from slumping for better control.

Using the 1.5g 19 gauge tips provided, this material is easily injected into lingual surfaces and across fiber splints.

We’re offering this great product for $15.00 with an additional 10% off with the promo code.

Flow Tain LV

Flow Tain LV is the same product as Flow Tain mentioned above, with a smaller 22 gauge tip.

We’re offering this great product for $15.00 with an additional 10% off with the promo code.

L.C.R.™ (Light Cure Retain) Composite paste

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L.C.R.™ is a flowable, light cure orthodontic paste-type composite, also used for filling engager voids. This 5gm syringe of highly filled light cure resin paste is great for when longevity and durability is required.

We’re offering this great product for $17.00 with an additional 10% off with the promo code.

Assure Universal Bonding Resin

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This bonding resin will increase adhesion to normal, atypical, dry or slightly contaminated enamel. This universal bonding agent bonds to metal restorations without additional primers. No drying or light curing required and it can be used with any light or chemical cure system. Assure Universal Bonding Resin is an Enhance Adhesion Booster and bonding resin in one step!

It will bond to the following surfaces without additional primers:

  • Fluorosed
  • Deciduous
  • Bleached or wet enamel
  • Dentin
  • Metal surfaces
  • Composite restorations

We’re offering this 2ml bottle for $33.00 with an additional 10% off with the promo code.

Assure PLUS All Surface Bonding Resin

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The difference between Assure and Assure PLUS is that if you're using Assure, you must use and apply a porcelain etch and porcelain conditioner first, before applying the Assure. There is no porcelain etch step if Assure PLUS is used.

Assure PLUS will increase adhesion to normal, atypical, dry or slightly contaminated enamel and zirconia and acrylic temps without additional primers. This universal bonding agent bonds to metal restorations and porcelain without hydrofluoric acid. It can be used with any light or chemical cure system.

Assure Plus All Surface Bonding Resin will bond to the following surfaces:

  • Fluorosed
  • Deciduous
  • Bleached or wet normal and atypical enamel
  • Dentin/Cementum
  • Gold, Amalgam, Stainless Steel
  • Composite restorations
  • Acrylic temporary/pontic teeth
  • Porcelain

We’re offering this 2ml bottle for $48.00 with an additional 10% off with the promo code.

These new engager items are being offered at these discounted prices for a limited time. Take advantage of these great pre-order prices as they will only be available until May 26th.

Click to pre-order!  

Estimated shipment - May 26th 

Now offering ContacEZ IPR Strips & Snap-On Disc Guards

It's our pleasure to announce a new addition to our online store: ContacEZ IPR Strips and Snap-on Disc Guard. 

Pre-order these new items and save 10%. Enter promo code: PRESALE when ordering. Pre-order prices are for the ContacEZ IPR Strips and Snap-On Disc Guard only and are available until May 3rd.

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We're happy to offer both of ContacEZ's IPR strip systems in three convenient packages.

IPR Strip System Package

These strips help to make IPR safe and more accurate without creating sharp corners. The strips curve and flex along the natural contours of the teeth to prevent soft tissue irritation, helping to avoid cutting excessive enamel and maximize patient comfort.

We're offering this package for $190.00 with an additional 10% off with our presale promo code. It contains a total of 32 strips, 8 of each (Yellow Starter 0.06mm, Red Opener 0.12mm, Dark Blue Widener 0.15, Green Extra-Widener 0.20mm).

  • Single-handed design offers optimal tactile control
  • Will not cut lips or gums and eliminates gagging
  • Flexible strip will contour the curvature of the tooth without creating subgingival ledges or sharp corners
  • Reduce binding and prevent residual crowding
  • Easy access to tight anterior or posterior areas
  • Autoclavable up to 280 degrees (steam heat only, not dry heat), and multi-usable

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IPR Optional Strips Package

The strips in this package allow for in-depth personalization to suit the variety of different cases and clinicians' preferences involved in interproximal reduction. These strips contour the curvature of the tooth to safely and efficiently reduce interproximal enamel without creating sharp corners.

These optional strips offer a larger starter strip (0.10mm Clear strip), a single-sided 0.12mm widener (Cyan strip) and two thicker options for widening (0.25mm Purple widener and 0.30mm Brown widener).

We're offering this package for $190.00 with an additional 10% off with our presale promo code. It contains a total of 32 strips, 8 of each (Clear Single-Sided Opener, Cyan Single-Sided Widener, Purple Super-Widener, Brown Mega-Widener).

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ContacEZ IPR Strips - Combined Package

This package combines the IPR Strip System and the IPR Optional Strips packages for $245.00 with an additional 10% off with our presale promo code. The combined IPR strip system contains 8 of each of the IPR Strip System strips (yellow, red, dark blue and green) and 2 of each of the Optional Strips (clear, cyan, purple and brown) a total of 40 strips per box.

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Don't want any of the packages? No problem! Each of the IPR Strips are also being sold in our online store individually in a refill package of 8 or box of 32. 

Snap-On Disc Guard

Using these guards during interproximal reduction with discs helps to protect your patient's tongue, lips, cheeks and gums from IPR discs. We're offering 1 package which contains 20 disc guards for $40.00 with an additional 10% off with our presale promo code.

  • Quickly snaps on and off
  • Provides safety and peace of mind
  • Economical and cost-effective
  • Transparent plastic
  • Clearly see the spinning disc
  • Single-patient use, disposable
  • Can be used with discs, rubber wheel, and brush wheel

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We are offering these packages and each of the individual IPR strips along with the snap-on disc guard at these discounted prices for a limited time. Take advantage of these great pre-order prices as they will only be available until May 3rd.

  Click to pre-order!

Estimated shipment - May 3rd 

ClearCorrect Scores Another Victory With the Federal Circuit

Align Technology Fails Again to Overturn ClearCorrect Victory in Widely-Watched ITC Case

ROUND ROCK, TX--(Marketwired - March 31, 2016) - ClearCorrect, LLC, a leading U.S. manufacturer of clear aligners, is pleased to announce that the United States Court of Appeals for the Federal Circuit today denied the petitions for rehearing en banc that were filed by the International Trade Commission (ITC) and Align Technology, Inc. in case number 2014-1527. This is another U.S. court decision in favor of ClearCorrect, supporting the company's position that its clear aligner product complies with legal standards and does not infringe Align's patents.

The ITC or Align Technology may ask the United States Supreme Court to review the case, but such a review is unlikely to occur under the present circumstances. Last November, the U.S. Appeals Court ruled in favor of ClearCorrect, ruling that the ITC was without jurisdiction to regulate electronic transmission of data and today's reaffirmation of that decision is a victory not only for ClearCorrect, but the entire orthodontic industry.

"Denial of these petitions solidifies our victory in both actions we faced in the ITC," said Jarrett Pumphrey, ClearCorrect's CEO. "Based on the Federal Circuit's ruling last November, we expected today's outcome and are pleased that we will have no liability from either of these cases," he added.

"Today's result, coupled with last year's settlement of a civil action with Align where both parties agreed to dismiss their claims, means that three-quarters of the litigation Align initiated against ClearCorrect has now been resolved," said Michael D. Myers, ClearCorrect's attorney in the case and a partner with the Houston, Texas law firm McClanahan Myers Espey, LLP.

Align's final remaining lawsuit against ClearCorrect is a patent infringement case in a Texas federal court that had been stayed pending the resolution of the ITC actions. In anticipation of this case, ClearCorrect initiated reexaminations with the United States Patent and Trademark Office (USPTO) of 6 of the 9 Align patents asserted in the suit. The USPTO has the jurisdiction and authority to judge the validity of patents. Those key patents are now at risk of being cancelled, as thus far, the USPTO has indicated agreement with ClearCorrect's position that all 75 claims of the patents in question are invalid.

"Unless and until all the claims against the company are dropped or resolved, ClearCorrect must continue to defend itself. And those defensive efforts are progressing quite well," Myers said.

Bite registrations are now optional

No bite registrationThat's right, you can now submit a case with just upper & lower impressions—no bite registration necessary. (Of course, we love intraoral scans, too.)

Why the change? We've developed new software that automatically articulates the arches in maximum intercuspation.

For the vast majority of cases, this is as accurate as (or more accurate than) aligning models based on a bite registration. Our technicians also double-check the occlusion against the photos you provide. Going forward, maximum intercuspation will be our default alignment technique for all cases, even if we receive a bite registration.

There may still be a few scenarios where the bite registration is preferable (for instance, when the patient has a posterior open bite).

If you want us to base the occlusion on a bite registration instead of maximum intercuspation, please let us know in the instructions when you submit the case.

As always, you're in charge.

If you have a case that's been held up waiting for a bite registration, we'll take it off hold and you should receive a treatment setup soon.

Until next time…